Vision, Mission and Guiding Principles – Mission | Cranefield College

Vision, Mission and Guiding Principles

Our Vision and Mission

The vision of Cranefield College is to provide private tertiary education of the highest quality both in Africa and internationally, equipping students with practical knowledge and skills that they can immediately apply to facilitate further learning and to maximise their productivity in their work contexts.

In line with the above vision, Cranefield’s mission is to improve the quality of all its learning programmes and services on a continuous basis so as to meet students’ (and, where applicable, their employers’) evolving needs and to add maximum economic and social value to society as a whole.

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The major components of Cranefield’s mission are accordingly threefold:

  • Creating, maintaining and delivering continuously improved job-relevant courses and programmes that are at the cutting edge of integrative development in the relevant fields of practice.
  • Providing excellent and holistically sustainable customer service.
  • Progressively fulfilling economic and social responsibility by adding value to society through top-quality higher education.

Our Values and Beliefs

We are committed to
education excellence

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We are committed, have a positive attitude at all times, and nurture behaviour where trust, cohesion, integrity, transparency and ethical practices can flourish.

We believe in student
leadership development

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In the context of maintaining excellent team spirit, we strive for a culture of involvement and empowerment where each team member takes full responsibility for the role that he or she fulfils.

We strive for quality
tertiary education

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Ensuring total quality in all our endeavours so as best to serve the needs of all our clients, is a value that influences every part of our service delivery.

Our Guiding Principles

Our main aim is to focus on service excellence, and to measure the performance of delivery processes for assessment of strategic benefits.

Quality is of utmost importance

  • To achieve stakeholder and student satisfaction, the quality of our learning programmes and services must enjoy the highest priority.
  • We firmly believe in following a systems approach to manage our processes, and in achieving innovative learning and continuous improvement of everything we do.

Our students and their employers are the focus of everything we do

  • We are focused on delivering improved project management programmes and services to our stakeholders on a continuous basis, and to deliver them better than any competitor locally or internationally.
  • The Department of Education, the Council on Higher Education, SAQA and our students’ employers are our partners. Together we must create and sustain mutually beneficial relationships to enhance the quality of learning programmes and services to our students.

Our students and managers must be role models

  • They must strive for quality service and commitment to employee empowerment in the process of continuous improvement.

Employee empowerment and involvement are imperative

  • We encourage high-performance teamwork and promote good human relationships and trust among our employees, as well as between our employees and our students.
  • Through a culture of trustworthy support sponsored by our leaders, we ensure open communication and a free flow of information.

Improved technology is essential for effectiveness and efficiency

  • Incrementally improved technology is favoured, while human resources are constantly retrained to master innovations.

Dedication to continuous improvement is steadfast

  • We strive for excellence in respect of everything we do regarding quality, service and quick response. We honour our ISO9001 certification.